"Plug-n-Play HEI".
An embedded Fintech/Proptech to organize, standardize, and scale the fragmented $28 Trillion HEI sector
"Plug-n-Play HEI".
An embedded Fintech/Proptech to organize, standardize, and scale the fragmented $28 Trillion HEI sector
HEx doesn't directly provide Home Equity Co-Investments (HEI / HEA) to individual homeowners.
Instead, we connect the mortgage, real estate, and HEI industries to supercharge the origination, fulfillment and sale of high-quality assets.
What good is a ‘home equity savings account’ if you can’t easily tap it in times of need or opportunity?
With $28 Trillion in "tappable" home equity and numerous financial headwinds, it’s our thesis that tapping home equity to solve financial problems or capture opportunity will be normalized again like in previous cycles.
Tradition
What good is a ‘home equity savings account’ if you can’t easily tap it in times of need or opportunity?
With $28 Trillion in "tappable" home equity and numerous financial headwinds, it’s our thesis that tapping home equity to solve financial problems or capture opportunity will be normalized again like in previous cycles.
Traditional home equity debt products such as HELOCs and Seconds will certainly become popular again (for the well-heeled property owners who qualify). Expensive Reverse Mortgage demand will grow.
Unfortunately, many will turn to hard-money, unsecured loans, credit cards, or selling their homes altogether because of lack of traditional credit options. This is especially true for those who need liquidity the most like the under-served, under-employed, gig-workers, entrepreneurs, investors, and seniors who the mortgage and traditional credit industries have historically bypassed and left behind.
But, this time around the next generation of standardized, explainable, and fast HEIs and HEAs ushered in by HEx, our institutional investors, and TPO origination partners will give all homeowners non-debt, "payment-free" liquidity optionality and economic mobility they've never had before.
Home Equity co-investments are magical, payment-free, and socially responsive home equity monetization tools.
There is an illusion they are hard to explain, understand, and originate through third-party professionals such as Realtors and mortgage brokers with speed and at scale.
As career mortgage, Real Estate, consumer credit, and fintec
Home Equity co-investments are magical, payment-free, and socially responsive home equity monetization tools.
There is an illusion they are hard to explain, understand, and originate through third-party professionals such as Realtors and mortgage brokers with speed and at scale.
As career mortgage, Real Estate, consumer credit, and fintech/proptech professionals with over $100 Billion in collective production, operations, closing, and sale attribution, we know that's nonsense.
HEx proves this.
There is $28 Trillion in "tappable" single family home equity among mortgage'd and free & clear homeowners.
That's 800% larger than the total dollar volume of annual residential real estate sales, and 100% larger than the $13 Trillion residential mortgage market.
Meanwhile, high interest consumer credit such as credit card, personal loans,
There is $28 Trillion in "tappable" single family home equity among mortgage'd and free & clear homeowners.
That's 800% larger than the total dollar volume of annual residential real estate sales, and 100% larger than the $13 Trillion residential mortgage market.
Meanwhile, high interest consumer credit such as credit card, personal loans, BNPL, and car loans are at historic highs. This is wrong.
In fact, "home equity" isn't even viewed as its own asset class by most because of the difficulty to access it by homeowners.
HEx changes that.
HEx offers third-party originators a robust wholesale portal and an embedded correspondent option.
Lenders, real estate brokerages, and fintechs who are already the trusted advisors of homeowners are best equipped to provide HEAs and HEIs to their property owner customers. We will never come in between that relationship.
Your customer is always yours. At HEx, we work for both of you.
At HEx, we’re revolutionizing real estate finance and investment.
Our cutting-edge, multi-tenant platform and tools empower HEI producers, investors, and all other stakeholders to seamlessly manage business and exchange data with flexibility, security, and speed.
HEx positions HEIs, HEAs, and our customers for a significant role in this quickly evolving real estate finance and investment landscape.
Join us today!
HEx’s Social-IMPACT© special-purpose HEI products embrace "financial inclusion and education" to create ‘permanent financial wellness’. This levels the financial playing field, and creates liquidity optionality and mobility benefits missing from the modern credit markets.
HEx's Carbon-IMPACT© special purpose HEI products are designed specifically for the cost-efficient financing of individual decarbonization projects such as ADU, solar, high-efficiency upgrades, water conservation initiatives, and more.
To bring quality, speed, scale, and fairness to the emerging Home Equity Co-Investment (HEI) sector through our embedded technology.
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The HEx wholesale & correspondent central and embedded platform, data exchange, and capital markets conduit launches full scale in 2024